AI is affecting all areas of e-commerce and retail. From marketing, to sales and product optimization, handling customer queries and providing perfect support.

Ecommerce AI marketing

Generating marketing content and campaigns can be done easily with Gen-AI tools as ChatGPT, Microsoft Copilot, Google Gemini or other tools.

But integrating and automating this into your business process is quite different:

• How do you manage your marketing strategy and campaigns?
• How do you generate the campaigns and marketing material for each channel?
• How do you report and analyze the result of the different channels – and get the necessary information for the optimization?
• And how long does it take?

Fully integrated AI-tools & optimized processes for your e-commerce marketing provides faster speed, better decisions, less money lost on the wrong campaigns and human power for the relevant tasks – not copy-pasting values from one tool to another.

Ecommerce AI for agent-based online shops

ChatGPT, Perplexity, Claude & co will soon be visiting your online shop – and bring new visitors and potential customers.

• What is necessary to optimize the visibility of your online shop in these new ai-agent channel?
• How do you format your inventory correctly so the agents will get all meta-data in the perfect format – without the need to crawl and break your shop server?
• What about multi-lingual content for the different countries and languages?
• How can a AI-agent order in your shop for the human behind?
• And how do you manage the order confirmation, shipment tracking and return processes?

The new channel “AI-agents” will increase traffic and revenue in the next years. You can start early and be among the winners – or be in the late majority.

expertsLab – your expert for AI in retail and ecommernce

Our experts have a strong background in ecommerce:

• consulting and hands-on improvement
• online-marketing, search engine optimization and search engine marketing
• web development and software engineering