ChatGPT supports in-chat purchases via Instant Checkout, starting with U.S. Etsy sellers and expanding to over a million Shopify merchants. It’s powered by OpenAI’s Agentic Commerce Protocol (ACP), co-developed with Stripe. AP2 complements this by standardizing agent-to-payments flows across the wider ecosystem. Together, they mark the shift from “search & decide” to agentic commerce—where AI helps users discover and buy, end-to-end.
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